Back to ranking
Brent Rivera

Brent Rivera

@brentrivera📍 US📅 17 yrs🔄 Updated 8/31/2026
EntertainmentLifestyle (sociology)
43.8M
subscribers
#38 United States

Brent Rivera had 43.8M subscribers as of August 31, 2026, ranked #38 in United States. The channel has accumulated 13.5B views across 901 videos since 2009.

Relative to its audience, that is 308 lifetime views per subscriber and 4.5M views generated per day.

13.5Btotal views
901videos
4.5Mviews / day
7.8Mmedian views

Where does Brent Rivera rank on YouTube?

Ranked by subscriber count, Brent Rivera sits 38th in United States and 156th worldwide.

US
#38
United States
WW
#156
worldwide

Over the last 29 days, Brent Rivera's subscriber count moved by +0.92 %.

When did Brent Rivera start on YouTube?

Brent Rivera published their first video on May 6, 2012, "Brent's Cooking Show - Lava Cake", which has 7.6M views. Their biggest hit since does 42 × that number.

Brent's Cooking Show - Lava Cake
🕰️ First video
Brent's Cooking Show - Lava Cake
7.6M views

Brent Rivera published 855 videos between 2012 and 2025, peaking at 158 in 2024. Since 2023, videos under 3 minutes account for 79% of output, against 12% before.

Videos published per year
12
13
14
15
16
17
18
19
20
21
22
23
24
25

What is Brent Rivera's most-viewed video?

Brent Rivera's most-viewed video is "We tried this game😂", with 324.5M views. That is 23 × the performance of an average video on the channel. Its five best videos account for 7.2% of the channel's total views.

23 ×outlier multiplier on its best video

Share it

Brent Rivera's card

Brent Rivera stats card
See the full ranking →
Performance analysis

Which format works best for Brent Rivera?

On Brent Rivera, long-form (over 20 min) performs best: a median of 26.6M views across 38 videos analysed. That is 6.8 × short-form (under 3 min). Medians are used rather than averages: on a channel with isolated hits, the average describes no real video.

Short< 3 min
3.9M372 videos
Mid3 – 20 min
9.2M490 videos
Long> 20 min
26.6M38 videos

How often does Brent Rivera publish?

Brent Rivera currently publishes 3 vidéos par mois. Its catalogue generates 4,985 views per video per day.

3videos / month
53videos / year lifetime
0.7 ×vs lifetime pace

Are you a creator?

Run this score on your channel

The outlier multiplier applied to your videos, against your own median. Instant access, no card required.

Open the tool →

How much does Brent Rivera earn on YouTube?

Brent Rivera's YouTube ad revenue is estimated between $150,526 and $543,818 per month. The estimate weights monthly views by the 90-day observed split: 64% short-form, 36% long-form. At this scale, advertising is typically a minority of a creator's actual income, behind brand partnerships and merchandise, which are not measured here.

Advertising revenue only — excludes brand deals, sponsorships, merchandise and affiliate income. Range computed from reference RPMs by country and format.

Which channels are similar to Brent Rivera?

What topics does Brent Rivera cover?

Other questions

How many views does a typical Brent Rivera video get?

The median Brent Rivera video has 7.8M views, computed across 900 analysed videos.

How long has Brent Rivera been publishing on YouTube?

Brent Rivera has been publishing for 17 years, averaging 53 videos per year.

Which country is Brent Rivera from?

Brent Rivera is registered in US.

Is this data up to date?

Channel statistics are collected daily, last recorded on August 31, 2026. Per-video measures cover 900 videos indexed in our database of over 21 million YouTube videos.

Methodology

Channel statistics collected daily (last recorded 8/31/2026). Per-video measures computed across 900 indexed videos, from a database of over 21 million videos and 27,000 YouTube channels. The outlier multiplier compares a video's views to its channel average. Format performance uses the median, more robust than the mean when isolated hits are present.

Go further

Get the full analysis

The detailed report for this channel, plus a personalised strategy audit of your own.

Request the analysis →