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Jordan B Peterson

Jordan B Peterson

@jordanbpeterson📍 US📅 14 yrs🔄 Updated 10/1/2026
ReligionSocietyKnowledge
8.9M
subscribers
#757 United States

Jordan B Peterson had 8.9M subscribers as of October 1, 2026, ranked #757 in United States. The channel has accumulated 1B views across 1,572 videos since 2013.

Relative to its audience, that is 118 lifetime views per subscriber and 168K views generated per day.

1Btotal views
1,572videos
168Kviews / day
272.7Kmedian views

Where does Jordan B Peterson rank on YouTube?

Ranked by subscriber count, Jordan B Peterson sits 757th in United States and 2475th worldwide.

US
#757
United States
WW
#2475
worldwide

The YouTube API rounds subscriber counts to three significant figures. At this scale, any change below 0.11% over the period is undetectable — we prefer to show nothing rather than rounding noise.

When did Jordan B Peterson start on YouTube?

Jordan B Peterson published their first video on March 30, 2013, "What Matters", which has 350.7K views. Their biggest hit since does 53 × that number.

What Matters
🕰️ First video
What Matters
350.7K views

Jordan B Peterson published 1,492 videos between 2013 and 2025, peaking at 503 in 2024. Since 2023, videos under 3 minutes account for 47% of output, against 5% before.

Videos published per year
13
14
15
16
17
18
19
20
21
22
23
24
25

What is Jordan B Peterson's most-viewed video?

Jordan B Peterson's most-viewed video is "JBP X @MattRifeComedy. Today at 5pm EST.", with 18.5M views. That is 28 × the performance of an average video on the channel. Its five best videos account for 5.4% of the channel's total views.

28 ×outlier multiplier on its best video

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Performance analysis

Which format works best for Jordan B Peterson?

On Jordan B Peterson, long-form (over 20 min) performs best: a median of 487K views across 785 videos analysed. That is 3.9 × short-form (under 3 min). Medians are used rather than averages: on a channel with isolated hits, the average describes no real video.

Short< 3 min
126.2K496 videos
Mid3 – 20 min
197.5K284 videos
Long> 20 min
487K785 videos

How often does Jordan B Peterson publish?

Jordan B Peterson currently publishes 4,7 vidéos par semaine. That is 2.2 × the channel's lifetime average pace. Its catalogue generates 107 views per video per day.

4.7videos / week
116videos / year lifetime
2.2 ×vs lifetime pace

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How much does Jordan B Peterson earn on YouTube?

Jordan B Peterson's YouTube ad revenue is estimated between $7,308 and $26,547 per month. The estimate weights monthly views by the 90-day observed split: 53% short-form, 47% long-form. At this scale, advertising is typically a minority of a creator's actual income, behind brand partnerships and merchandise, which are not measured here.

Advertising revenue only — excludes brand deals, sponsorships, merchandise and affiliate income. Range computed from reference RPMs by country and format.

Which channels are similar to Jordan B Peterson?

What topics does Jordan B Peterson cover?

Other questions

How many views does a typical Jordan B Peterson video get?

The median Jordan B Peterson video has 272.7K views, computed across 1,565 analysed videos.

How long has Jordan B Peterson been publishing on YouTube?

Jordan B Peterson has been publishing for 14 years, averaging 116 videos per year.

Which country is Jordan B Peterson from?

Jordan B Peterson is registered in US.

Is this data up to date?

Channel statistics are collected daily, last recorded on October 1, 2026. Per-video measures cover 1,565 videos indexed in our database of over 21 million YouTube videos.

Methodology

Channel statistics collected daily (last recorded 10/1/2026). Per-video measures computed across 1,565 indexed videos, from a database of over 21 million videos and 27,000 YouTube channels. The outlier multiplier compares a video's views to its channel average. Format performance uses the median, more robust than the mean when isolated hits are present.

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