Maluma
Maluma had 31M subscribers as of August 31, 2026, ranked #99 in United States. The channel has accumulated 27.2B views across 160 videos since 2018.
Relative to its audience, that is 878 lifetime views per subscriber.
Where does Maluma rank on YouTube?
Ranked by subscriber count, Maluma sits 99th in United States and 337th worldwide.
The YouTube API rounds subscriber counts to three significant figures. At this scale, any change below 0.32% over the period is undetectable — we prefer to show nothing rather than rounding noise.
When did Maluma start on YouTube?
Maluma published their first video on July 25, 2018, "Let's Summer (Veraneemos)", which has 860K views. Their biggest hit since does 770 × that number.
Maluma published 128 videos between 2018 and 2025, peaking at 62 in 2025. Since 2023, videos under 3 minutes account for 62% of output, against 35% before.
What is Maluma's most-viewed video?
Maluma's most-viewed video is "GIMS, Maluma - Hola Señorita (Maria) [Official Video]", with 662.1M views. That is 128 × the performance of an average video on the channel. Its five best videos account for 2.8% of the channel's total views.
128 ×outlier multiplier on its best video
![GIMS, Maluma - Hola Señorita (Maria) [Official Video]](/_next/image?url=https%3A%2F%2Fimg.youtube.com%2Fvi%2F4j725wScY0E%2Fmqdefault.jpg&w=3840&q=75)
Which format works best for Maluma?
On Maluma, mid-form (3 to 20 min) performs best: a median of 170.3K views across 47 videos analysed. That is 5.6 × short-form (under 3 min). Medians are used rather than averages: on a channel with isolated hits, the average describes no real video.
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Other questions
How many views does a typical Maluma video get?
The median Maluma video has 54.9K views, computed across 160 analysed videos.
How long has Maluma been publishing on YouTube?
Maluma has been publishing for 8 years, averaging 19 videos per year.
Which country is Maluma from?
Maluma is registered in US.
Is this data up to date?
Channel statistics are collected daily, last recorded on August 31, 2026. Per-video measures cover 160 videos indexed in our database of over 21 million YouTube videos.
Methodology
Channel statistics collected daily (last recorded 8/31/2026). Per-video measures computed across 160 indexed videos, from a database of over 21 million videos and 27,000 YouTube channels. The outlier multiplier compares a video's views to its channel average. Format performance uses the median, more robust than the mean when isolated hits are present.
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