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Matt & Abby Howard

Matt & Abby Howard

@mattandabbyhoward📍 US📅 7 yrs🔄 Updated 9/1/2026
Lifestyle (sociology)Food
8.2M
subscribers
#805 United States

Matt & Abby Howard had 8.2M subscribers as of September 1, 2026, ranked #805 in United States. The channel has accumulated 8.2B views across 1,400 videos since 2019.

Relative to its audience, that is 1,005 lifetime views per subscriber and 1.9M views generated per day.

8.2Btotal views
1,400videos
1.9Mviews / day
1.8Mmedian views

Where does Matt & Abby Howard rank on YouTube?

Ranked by subscriber count, Matt & Abby Howard sits 805th in United States and 2665th worldwide.

US
#805
United States
WW
#2665
worldwide

The YouTube API rounds subscriber counts to three significant figures. At this scale, any change below 0.12% over the period is undetectable — we prefer to show nothing rather than rounding noise.

When did Matt & Abby Howard start on YouTube?

Matt & Abby Howard published their first video on July 28, 2019, "WE ATE A SNAKE | Taste of Chicago", which has 79.6K views. Their biggest hit since does 10,186 × that number.

WE ATE A SNAKE | Taste of Chicago
🕰️ First video
WE ATE A SNAKE | Taste of Chicago
79.6K views

Matt & Abby Howard published 1,280 videos between 2019 and 2025, peaking at 356 in 2021. Short-form dominates its recent output.

Videos published per year
19
20
21
22
23
24
25

What is Matt & Abby Howard's most-viewed video?

Matt & Abby Howard's most-viewed video is "Trying this trend at 37 weeks pregnant #shorts", with 810.7M views. That is 141 × the performance of an average video on the channel. Its five best videos account for 27.9% of the channel's total views.

141 ×outlier multiplier on its best video

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Performance analysis

Which format works best for Matt & Abby Howard?

On Matt & Abby Howard, short-form (under 3 min) performs best: a median of 2.8M views across 1,020 videos analysed. That is 10 × mid-form (3 to 20 min). Medians are used rather than averages: on a channel with isolated hits, the average describes no real video.

Short< 3 min
2.8M1,020 videos
Mid3 – 20 min
267.9K372 videos
Long> 20 min
450K9 videos

How often does Matt & Abby Howard publish?

Matt & Abby Howard currently publishes 3,7 vidéos par semaine. Its catalogue generates 1,388 views per video per day.

3.7videos / week
197videos / year lifetime
1 ×vs lifetime pace

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How much does Matt & Abby Howard earn on YouTube?

Matt & Abby Howard's YouTube ad revenue is estimated between $10,859 and $34,572 per month. The estimate weights monthly views by the 90-day observed split: 96% short-form, 4% long-form. At this scale, advertising is typically a minority of a creator's actual income, behind brand partnerships and merchandise, which are not measured here.

Advertising revenue only — excludes brand deals, sponsorships, merchandise and affiliate income. Range computed from reference RPMs by country and format.

Which channels are similar to Matt & Abby Howard?

What topics does Matt & Abby Howard cover?

Other questions

How many views does a typical Matt & Abby Howard video get?

The median Matt & Abby Howard video has 1.8M views, computed across 1,401 analysed videos.

How long has Matt & Abby Howard been publishing on YouTube?

Matt & Abby Howard has been publishing for 7 years, averaging 197 videos per year.

Which country is Matt & Abby Howard from?

Matt & Abby Howard is registered in US.

Is this data up to date?

Channel statistics are collected daily, last recorded on September 1, 2026. Per-video measures cover 1,401 videos indexed in our database of over 21 million YouTube videos.

Methodology

Channel statistics collected daily (last recorded 9/1/2026). Per-video measures computed across 1,401 indexed videos, from a database of over 21 million videos and 27,000 YouTube channels. The outlier multiplier compares a video's views to its channel average. Format performance uses the median, more robust than the mean when isolated hits are present.

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